Just when you’ve gotten comfortable with saying CBD, or Cannabidiol, we’re changing the terminology. We’ve been using CBD to as a generic term to describe all Cannabinoid products, but the term “CBD” doesn’t tell the full story. Here’s why we are switching our terminology from CBD to PCR.

Why PCR and Not CBD?

PCR products for pets
Holistic Hound line of PCR hemp oil supplements debuted in 2015 to much acclaim.

When we say CBD we are only talking about one cannabinoid compound found in the cannabis plant. However, there are other healing properties, like other beneficial phytocannabinoids, terpenes (smell) and flavonoids (taste.). A more accurate terminology for our products is phytocannabinoid-rich (PCR) hemp oil. By saying PCR, we are including the full spectrum of healing hemp compounds found in our products.


The healing and health benefits of PCR oils for pets is quickly spreading, even to big pharma. However, despite PCR products becoming more mainstream, one concern that pet parents have is whether this product will get their pets high. The cannabinoid CBD will not generate a high, as it does not contain THC. PCR oils include all of the cannabis compounds found in the hemp plant and is not just limited to CBD. Therefore, there are trace amounts of THC found in PCR oils, but not nearly enough to get your pet high.

Benefits of PCR

Our line of hemp products for pets is a combination of PCR and beneficial mushrooms.

PCR has been known to reduce the symptoms related to:

  • Inflammation
  • Arthritis and joint pain
  • Heart disease
  • Skin and coat conditions
  • Neurological disease
  • Cancer

These products also have therapeutic properties and are especially beneficial to pets that suffer from anxiety, stress, nervousness, or have trouble sleeping. PCR products are 100% natural and have very few side effects. Most pet parents only notice that their pet is calmer, happier, and maybe a bit snack-ish.

PCR products for pets

Holistic Hound in Berkeley was one of the first retailers in the Bay Area to begin selling phytocannabinoid-rich (PCR) products, and customer feedback was phenomenal. Our line of PRC hemp oil products is combined with beneficial mushrooms, making it unique from other products on the market. Check out our line of PCR oils, treats, and supplements.